Prestige real estate in Marrakech

What would Marrakech's influence be if the history of Morocco's imperial city, its palaces, its cultural melting pot, its unrivalled ambience and the riches of the Atlas Mountains were complemented by vast white sandy beaches with a forest of coconut palms reflecting in the blue waves?

The “Pearl of the South” is one of the world's few inland stars. The secret of its global appeal: enchantment, preserved authenticity, dynamism and, above all, light.

Founded in the 11th century by the Almoravids and developed by the Almohads, the Ochre city has not lost its status as an imperial city over the centuries and the dynasties.

The Koutoubia, a landmark for caravans, the many palaces and deep derbs of the Medina, brimming with history and secret places, have propelled the thousand-year-old city to the forefront of tourism in the Kingdom.

These caravans have left indelible traces in the many fondouks, ancestral inns now transformed into workshops, boutiques and luxury riads, and in the 10,000-hectare Palmeraie, with its hundreds of exceptional villas, which are said to owe their existence to the relief from the meals of the caravaneers, who were great date-eaters.

The Marrakech of the 21st century has made a perfect transition. Soukhs, handicrafts and the wonders of the Atlas mountains cohabit with the modern city, with its film and laughter festivals, its world congresses (COP, IMF, etc.) and its festive life, which has developed mainly in the upmarket Hivernage district.

Marrakech is said to turn sand into gold. Just remember that the Agafay desert, a succession of arid hills a few kilometers from the city and the new Eldorado of Berber tourism, was deserted less than ten years ago!